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The 7 Best Books You Should Read for Successful App Marketing

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These books provide an easy-to-use roadmap to help your grow your App fast by using the best App Marketing strategies out there. Becoming familiar with effective marketing techniques and implementing them could make your App the next big thing, so don’t put off reading these books.

Crushing it! by Gary Vaynerchuk

This product was recommended by Dustin Vann from Trusy Social

This book covers it all, from using social media and apps for marketing and exposure to how others build up their businesses from the ground by using the methods that you’re encouraged to take advantage of. There is no specific business model to follow here, just how you can market your product/service, in this case an app that you may be developing for the audience, and how with very little money, knowledge of experience, you can use this to work for you. And with time, hopefully, the big bucks!

Mobile App Marketing and Monetization by Alex Genadinik

This product was recommended by Stephanie Lane from SafeSpaceHub

If you’re looking to market your app and promote it, this book is for you. It will help you figure out how to get more people downloading your app through press coverage and social media fame so that you make more money. It will also help you save money by doing your own ASO and keep your money by maximizing revenue. Genadinik brings his years of experience to this book in order to help readers reach success.

Successful Mobile Marketing in a Week by Nick Smith

This product was recommended by Ollie Smith from Card Accounts

In my opinion, Successful Mobile Marketing in a Week by NIck Smith is the ultimate guide to breaking into the ever growing market of on-the-go customers. He imparts unique advice using straightforward language over the course of a 7 day weekly cycle. Finished off with easy-to-understand diagrams, this book is a must-have for any business that wants to build the ultimate mobile marketing system.

App Store Optimization by Oliver Hoss

This product was recommended by M. Ammar Shahid from SuperHeroCorp

This book is written by an experienced app marketing manager and it contains the proven app marketing strategies, techniques, and tactics that you can easily use without any hesitation.

The Appreneur Playbook By Charlyn Keating

This product was recommended by Melanie Musson from AutoInsuranceCompanies

It’s one thing to create an app, but it’s another thing to get people interested in it. This book is a compilation of advice and marketing tips from several successful app developers and marketers. App marketing is different from other types of marketing, but this book will help you learn what you need for success.

How to Build a Billion Dollar App by George Berkowski

This product was recommended by Catherine Nichol from 10BabyThings

I am suggesting this book as it helps people without technical knowledge to excel in a technological field. It’s not just a book but a complete tutorial that handovers you a blueprint in the form of the step-by-step process of creating an app that worths a thousand bucks. This book unlocks everything from creating an app to successfully launching it in the market. Even it lets you handle the marketing of your app like a Pro. Opening this book means reading a million-dollar app formula written by George Berskowski who is a mastermind of successful taxi-hailing app Hailo

Hooked by Nir Eyal

This product was recommended by William Chin from Pickfu

Now, this is not your traditional marketing book since it’s not solely about marketing but understanding why certain products are able to hook users and keep them coming back for more. The book can be summarized into, Why users are ‘Hooked’ into making a habit of using a company’s product thereby increasing their life-time value and netting the company a lot of money. I’ve actually used the four step approach Nir Eyal brings up in the real world, and seen literal dividends in some MVPs that I am working on. If you’re into Product Marketing, I would definitely give this a read.

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