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20 Best B2b Branding Books to Read in 2021 | Book List

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After an entertaining book to read? Looking for the perfect book to gift to your dad/mother/sister/anyone. This article showcases our top picks for the best B2b Branding books. 

Best B2b Branding Books

Looking for a book to read in 2021? Explore this list of the best B2b Branding books. This list was curated with thanks to ISBNdb and images partially provided by Unsplash.

If you have a book suggestion, feel free to drop it in the moderated comment section at the bottom of the article.


Developing Insights on Branding in the B2B Context

Developing Insights on Branding in the B2B Context by Nikolina Koporcic was published in 20180809. It was officially published by Emerald Publishing Ltd. and has the ISBN: 1787562778.

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Developing Insights on Branding in the B2B Context

Author: Nikolina Koporcic

Date Published: 20180809

Publisher: Emerald Publishing Ltd.

ISBN:1787562778


Creative B2B Branding (No, Really)

Creative B2B Branding (No, Really) by Scot McKee was published in 2010-03-29. It was officially published by Goodfellow Publishers Ltd and has the ISBN: 1906884897.

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Creative B2B Branding (No, Really)

Author: Scot McKee

Date Published: 2010-03-29

Publisher: Goodfellow Publishers Ltd

ISBN:1906884897


B2b E-commerce Handbook: How To Transform Your Business-to-business Global Marketing Strategy [hardcover] Haig, Matt

B2b E-commerce Handbook: How To Transform Your Business-to-business Global Marketing Strategy [hardcover] Haig, Matt by Matt Haig was published in 2001. It was officially published by Kogan Page Business Books and has the ISBN: 0749435771.

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B2b E-commerce Handbook: How To Transform Your Business-to-business Global Marketing Strategy [hardcover] Haig, Matt

Author: Matt Haig

Date Published: 2001

Publisher: Kogan Page Business Books

ISBN:0749435771


Creative B2B Branding (No, Really)

Creative B2B Branding (No, Really) by McKee, Scot was published in 40725.0. It was officially published by Goodfellow Publishers Ltd and has the ISBN: 1906884129.

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Creative B2B Branding (No, Really)

Author: McKee, Scot

Date Published: 40725.0

Publisher: Goodfellow Publishers Ltd

ISBN:1906884129


B2b Brand Management

B2b Brand Management by Philip Kotler was published in 2010. It was officially published by Springer and has the ISBN: 3642064701.

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B2b Brand Management

Author: Philip Kotler

Date Published: 2010

Publisher: Springer

ISBN:3642064701


Complete B2B Online Marketing

Complete B2B Online Marketing by Leake, William, Vaccarello, Lauren, Ginty, Maura was published in 2012-08-07T00:00:01Z. It was officially published by Sybex and has the ISBN: 1118147847.

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Complete B2B Online Marketing

Author: Leake, William, Vaccarello, Lauren, Ginty, Maura

Date Published: 2012-08-07T00:00:01Z

Publisher: Sybex

ISBN:1118147847


B2b Brand Management

B2b Brand Management by Philip Kotler, Waldemar Pfoertsch was published in 2006. It was officially published by Springer Science & Business Media and has the ISBN: 3540447296.

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B2b Brand Management

Author: Philip Kotler, Waldemar Pfoertsch

Date Published: 2006

Publisher: Springer Science & Business Media

ISBN:3540447296


Business-to-Business Brand Management

Business-to-Business Brand Management by Mark S. Glynn was published in 20090619. It was officially published by Emerald Publishing Ltd. and has the ISBN: 1848556713.

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Business-to-Business Brand Management

Author: Mark S. Glynn

Date Published: 20090619

Publisher: Emerald Publishing Ltd.

ISBN:1848556713


Complete B2B Online Marketing

Complete B2B Online Marketing by William Leake, Lauren Vaccarello, Maura Ginty was published in 2012-07-24. It was officially published by Wiley and has the ISBN: 1118239180.

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Complete B2B Online Marketing

Author: William Leake, Lauren Vaccarello, Maura Ginty

Date Published: 2012-07-24

Publisher: Wiley

ISBN:1118239180


Complete B2B Online Marketing

Complete B2B Online Marketing by William Leake; Lauren Vaccarello; Maura Ginty was published in 2012-06-28. It was officially published by Wiley Professional Development (P&T) and has the ISBN: 1118225872.

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Complete B2B Online Marketing

Author: William Leake; Lauren Vaccarello; Maura Ginty

Date Published: 2012-06-28

Publisher: Wiley Professional Development (P&T)

ISBN:1118225872


Branded Component Strategies: Ingredient Branding In B2b Markets

Branded Component Strategies: Ingredient Branding In B2b Markets by Stefan Worm was published in 2011-12-21. It was officially published by Gabler Verlag and has the ISBN: 3834919195.

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Branded Component Strategies: Ingredient Branding In B2b Markets

Author: Stefan Worm

Date Published: 2011-12-21

Publisher: Gabler Verlag

ISBN:3834919195


Developing Insights On Branding In The B2b Context

Developing Insights On Branding In The B2b Context by was published in 2018. It was officially published by Emerald Publishing Limited and has the ISBN: 178756276x.

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Developing Insights On Branding In The B2b Context

Author:

Date Published: 2018

Publisher: Emerald Publishing Limited

ISBN:178756276x

Buying Behavior 29 Success Secrets – 29 Most Asked Questions On Buying Behavior – What You Need To Know

Buying Behavior 29 Success Secrets – 29 Most Asked Questions On Buying Behavior – What You Need To Know by Shirley Mcleod was published in 20141104. It was officially published by Emereo and has the ISBN: 1488817529.

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Buying Behavior 29 Success Secrets - 29 Most Asked Questions On Buying Behavior - What You Need To Know

Author: Shirley Mcleod

Date Published: 20141104

Publisher: Emereo

ISBN:1488817529


The Brand Challenge

The Brand Challenge by Kartikeya Kompella was published in 20141103. It was officially published by Kogan Page and has the ISBN: 074947016X.

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The Brand Challenge

Author: Kartikeya Kompella

Date Published: 20141103

Publisher: Kogan Page

ISBN:074947016X


Neue Perspektiven für das B2B-Marketing

Neue Perspektiven für das B2B-Marketing by Dirk Lippold was published in 20190513. It was officially published by Springer Nature and has the ISBN: 3658263601.

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Neue Perspektiven für das B2B-Marketing

Author: Dirk Lippold

Date Published: 20190513

Publisher: Springer Nature

ISBN:3658263601


Stereotype in Marketing und Werbung

Stereotype in Marketing und Werbung by Nina Janich was published in 20181119. It was officially published by Springer Nature and has the ISBN: 3658242175.

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Stereotype in Marketing und Werbung

Author: Nina Janich

Date Published: 20181119

Publisher: Springer Nature

ISBN:3658242175


The Brand Challenge: Adapting Branding to Sectorial Imperatives

The Brand Challenge: Adapting Branding to Sectorial Imperatives by Kompella, Kartikeya was published in 2014-11-03T00:00:01Z. It was officially published by Kogan Page and has the ISBN: 0749470151.

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The Brand Challenge: Adapting Branding to Sectorial Imperatives

Author: Kompella, Kartikeya

Date Published: 2014-11-03T00:00:01Z

Publisher: Kogan Page

ISBN:0749470151


Corporate Branding: Areas, Arenas And Approaches

Corporate Branding: Areas, Arenas And Approaches by T. C. Melewar, S. F. Syed Alwi was published in 2015. It was officially published by Routledge and has the ISBN: 0415721121.

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Corporate Branding: Areas, Arenas And Approaches

Author: T. C. Melewar, S. F. Syed Alwi

Date Published: 2015

Publisher: Routledge

ISBN:0415721121


Basics of Branding

Basics of Branding by Jay Gronlund was published in 20130823. It was officially published by Business Expert Press LLC and has the ISBN: 1606495933.

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Basics of Branding

Author: Jay Gronlund

Date Published: 20130823

Publisher: Business Expert Press LLC

ISBN:1606495933


Corporate Branding

Corporate Branding by T C Melewar was published in 20150410. It was officially published by Taylor & Francis and has the ISBN: 1317950909.

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Corporate Branding

Author: T C Melewar

Date Published: 20150410

Publisher: Taylor & Francis

ISBN:1317950909

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